feed2list
Search and browse in current feeds 24h
   search hits: 634
website Adweek Feed
Breaking News in Advertising, Media and Technology
Let's talk about "satisficing." Though it at first appears to be a misspelling, it's actually an incredibly important idea about how people make decisions from Nobel Prize-winning economist Herbert Simon. The word is a portmanteau of "satisfy" and "suffice" and suggests that rather than trying to maximize utility when we make purchase decisions, as an...
It's no surprise that Discovery has lined up several new and returning partnerships for its biggest Shark Week yet, as the franchise celebrates its 30th anniversary. But the network has lined up one unexpected new brand to help promote this year's event, which debuts on Sunday: Tinder. The dating app joins Equinox and Lyft as...
Facebook revealed in advance of World Emoji Day Tuesday that more than 700 million emojis are used on posts on the social network daily, and more than 900 million emojis are sent without accompanying text every day on Messenger. The social network added that the biggest day globally for emoji use on Messenger is New...
Netflix teased the upcoming third season of Stranger Things today with the release of a fake, '80s-era ad that spotlights a new location for the show: Starcourt Mall. Set in the summer of 1985, the short video shows fan favorite Steve Harrington, played by Joe Keery, and new character Robin, played by Maya Hawke (who...
While President Donald Trump's visit to the U.K. was met with widespread protest, some of his critics in Finland took another approach to sending the polarizing world leader a message. Newspaper Helsingin Sanomat created a massive outdoor ad campaign, focused along Trump's route to his Helsinki summit today with Russian President Vladimir Putin. The stark...
Did you know Pinterest allows you to add other users to your boards as collaborators, so that they can save Pins to the boards, as well? Our guide will show you how to add a collaborator to one of your boards. Note: These screenshots were captured in the Pinterest application on iOS. Step 1: Tap...
Research indicates that spending on material items may not necessarily make people happy. It's all about the experience and the associated fond recollections. Armed with a new agency--72andSunny--StubHub launched "Be There"on that very concept. "Happiness is driven more by experiences than buying things," Olivier Ropars, chief marketing officer of StubHub, told Adweek. TV spots star...
In a twist that wouldn't be out of place on the soapy drama, UnReal--which just three summers ago established itself as Lifetime's new signature series after a splashy, critically acclaimed debut--is instead going to finish its run on another network. Hulu announced today that it has picked up the fourth--and what it says will be...
Dozens of movies and TV shows will be looking to make a splash with fans during this year's San Diego Comic-Con, which kicks off on Thursday. But only one of them is teaming up with Shake Shack in order to make a play for their appetite as well as their attention. Fox is celebrating the...
Video is one of the most potent forms of online outreach. So, it's not surprising that even text- and photo-heavy sites like Airbnb are capitalizing on it. As online video evolves and matures, new and compelling business uses are being discovered all the time. Those use cases are important to explore because the audience for...